Ex- Professor of IIM Bangalore Launches
How People Buy Online Course
Insightful Course on the Psychology of Digital Consumer
Online Consumer Behavior Demystified
Learn how to influence consumers to fast track your career, build a personal brand and grow your business
Mind Blowing Strategies, Fascinating action points to catapult your brand to the next level.
I have trained 20,000+ professionals, 2000+ CXOs from 500+ companies
Professor of Top Business school
Learn from Professor Seema Gupta, ex-faculty at IIM Bangalore. I’ll teach the exact top strategies I use to generate over 1 Crore in revenue for my clients and 100,000 high quality leads. Learn the tips I use for growing 100x. This course is designed to help go-getters like you achieve your dreams. I am sharing what I have learnt in my career spanning 20+ years and over 100+ companies and CXOs. You need not have any experience in this field to take this course.
What will You Learn?
✓ My Corker Plan to Influence the Brain for purchase decisions
✓ My Rocket Game Plan to Convince Customers to say Yes
✓ My Crackajack Hack to Reduce the Perceived Risks of Customers
✓ My Blockbuster Strategy to Fascinate your Customers into Buying
✓ My secret Knockout Tips to Build Brand Salience for Market Leadership
✓ My Booster Scheme for Harnessing Emotions to increase Customer Loyalty
✓ My Slick Pricing Strategy to Skyrocket your Sales
✓ My Supernova Psychological effects of Social Media
✓ My Megahit Strategy to Design Websites to drive Conversions through the Roof
✓ My Humdinger Blueprint for Persuasive Writing to Generate 1000s of Leads and Conversions
What will you get?
- 10+ Hours of Content
- 11+ Projects
- Membership of Facebook Group for doubt clearing
- Membership of Exclusive Whatsapp Group for doubt clearing
- Email Support for Any Doubts Clearing
projects covered
- Craft Strategy for Influencing Old, Middle and New Brain
- Action Plan for collecting customer ratings/reviews
- How to Establish your Brand as an Expert
- Prepare a ,Social Media Content Plan for a week
- Strategy for reducing Economic Risks perceived by your Customers
- How will you use Zero Pricing strategy
- Action plan for reducing Social and Psychological Risks
- Action plan for winning Trust of Customers
- Action Plan for making your brand top of the mind
- What will you retain and what will you change in your brand
- Which two emotions will you leverage for your brand
- Action plan for charging different prices from different customers
- Action plan for making customers proud of owning your brand
- Will you choose warm or cool colors for your brand
- How will you use directional cues on your website
- Write persuasive headlines for your blog, caption or ad
Certificate
You will get a certificate on completion of the course
Who is this course for?
Professionals - Learn the application of cognitive psychology in marketing and upskill. Switch from traditional to digital marketing, build a personal brand and switch to better jobs.
Students - To build career, get internships, build a portfolio of projects, find placement opportunities.
CXOs - Unlock the consumer behaviour in digital world and provide strategic vision to your organization; develop a customer centric approach.
Entrepreneur - Unlock the psychological triggers of social media to grow your business in a cost effective way.
Freelancers - Get deep insights into neuroscience of digital marketing to acquire clients and retain them.
Influencers/Coaches - Build your personal brand, gain followers, increase engagement, monetize your social media accounts
Marketers/ Digital Marketers - Learn the biases and mental shortcuts of digital consumers to influence their purchase decisions
Don’t believe me? Hear from over 20,000+ people I have trained
Trainer Profile: Prof. Seema Gupta
I am an ex-professor of IIM Bangalore, where I taught digital marketing. I have trained 20,000+ CXOs, professionals and entrepreneurs from top brands. I am also a Keynote speaker, Blogger, Vlogger and an Author of digital marketing. I have consulted with many companies multiplying their revenues, crafting their strategy and scaling their businesses 10x. I have written popular textbook on digital marketing subscribed by most IIMs and top business schools to teach digital marketing. I am a visiting faculty at Egade University, Mexico and Esan University, Peru.
Watch Some Sample Mini Courses!
Companies that Trust Us
FAQs
There is no fixed duration for the course, but we recommend you to complete it in one month.
- My Corker Plan to Influence the Brain for purchase decisions
- My Rocket Game Plan to Convince Customers to say Yes
- My Crackajack Hack to Reduce the Perceived Risks of Customers
- My Blockbuster Strategy to Fascinate your Customers into Buying
- My Knockout Tips to Build Brand Salience for Market Leadership
- My Booster Scheme for Harnessing Emotions to increase Customer Loyalty
- My Slick Pricing Strategy to Skyrocket your Sales
- My Supernova Psychological effects of Social Media
- My Megahit Strategy to Design Websites to drive Conversions through the Roof
- My Humdinger Blueprint for Persuasive Writing to Generate 1000s of Leads and Conversions
Following are the major topics that will be covered in this course:
- Psychology of a Digital Consumer
- Putting Science Back in Marketing
- How to Convince Others for a Yes
- How to Reduce the Perceived Risk of your Customers
- How to Fascinate Your Consumers
- Leverage Memory for Marketing
- How People Perceive You
- Harness Emotions of Consumers
- The Science of Why People Buy
- Psychological influences on Pricing
- Neuroscience of Social Media Marketing
- Designing a Perfect Website
- Leverage Persuasive Writing
- The Power of Imagery
You will get an opportunity to learn from Professor Seema Gupta, ex- faculty of IIM Bangalore, a top business school in the country. She has over 20 years of experience and has worked with top MNC’s and helped transform their marketing. She is also a published author, keynote speaker, consultant and columnist. She specializes in increasing traffic, generating valuable leads and growing a business from the ground up being an entrepreneur herself. Her laser-focused marketing strategies guarantee customer engagement and lead generation.
Uh, Still have doubts?
Check my website where I publish in-depth blog articles on digital marketing; watch my Youtube channel which has many videos on how to do digital marketing; Go to my Instagram, LinkedIn accounts or Google my name (Prof Seema) and see my Google reviews. Or check my textbook on digital marketing available on amazon.
Course Design
Psychology of a Digital Consumer
- How Social Media Impacts Society
Putting Science Back in Marketing
How to Influence the Three Parts of the Brain
How to Convince Others for a Yes
- How to Make Others Reciprocate to You
- How to get Commitment from Consumers
- Do Others Like You
How to Reduce the Perceived Risk of your Customers
- Losses Loom Larger than Gains
- What will Others Think if I Buy Your Brand
Fascinate Your Consumers
- Winning the Magical Trust
- Create Mystique – The irresistible Aura
- Alarm – The Quickest Weapon of Marketers
Leverage Memory for Marketing
- Catching the Short Term Memory
- End on a High Note
How People Perceive Us
- They might see you but do they remember you
- Make it Consistent yet new
Harness Emotions
- Emotions are universal
- Happiness – something money cannot buy
Why People Buy
- Does Online shopping Save time
Psychological influences on Pricing
- The Power of Zero
- The Magic of Gift Voucher, Coupon codes, Cash backs
Are pretty looking websites always successful
- Make your Site F shaped
- Create a Halo Effect
For any more queries, please write to manager@profseema.com