How to do YouTube Views Hacking the right way

From the perspective of business, the benefits of video marketing can’t simply be overlooked, since any type of business – smallscale or largescale, has provided evidences of growth and success over the years, through video marketing, particularly, YouTube Marketing. 

You can also check out my article on Amazing Ideas to increase YouTube subscribers.

Why Video Marketing?

Video marketing provides a unique and attractive platform for marketers to reach out to their audience. It’s a versatile trend and also an exclusive new-gen medium to grow business.

• The average time spent by an Indian watching videos online has grown to 67 minutes per day in 2019 from a mere two minutes per day in 2012. 
• The internet video traffic accounts for almost 80% of the whole consumer Internet traffic, as of 2019.
• In fact, 1/3^rd of all online activity is spent watching videos.

In case you are wondering why you should give a shot at YouTube Marketing for your business, when the internet is a world on its own, with countless other websites providing similar opportunities, it would be very helpful to know that with 300 hours of video uploaded every minute on its handle, YouTube – the very popular site for videos, the one with the big red rectangular icon,  has been maintaining its reputation of being the world’s second most popular website, only after its very owner – Google, since many years. 

The website proudly welcomes 30 Million visitors on a daily basis as well! It is indeed a fruitful platform for marketing enthusiasts.

Since it has been widely accepted that businesses that have included video marketing as a part of their inbound marketing strategy have shown commendable improvement in value and trade,  it follows that one needs to know the right and smart way to promote YouTube videos, so that the expected results follow in his favor. 

For this one also needs to know how to get views on YouTube. Knowing some free ways to hack YouTube views will be of benefit at any point of time, for a businessman. YouTube views hack can be done in a completely ethical and efficient manner.

Here are ideas that will help you practice some easy ways to hack YouTube views.

You can also read my articles on Most popular ways to get YouTube views and Handy tips to get free YouTube views.

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Customize your channel’s metadata

If you are new to this term, Metadata is nothing but that which gives the viewers an insight to your video through the video title, description, tags etc. that you add while uploading the videos. In simple words, its all the little data that help your videos to be discovered. A well framed metadata along with a good subscriber count will get you more views easily. Let’s look at some of these factors in detail:

Video Title

Title is one of the major factors, by which viewers decide to watch a video or not. You need to ensure that the title you give for a video, describes what is in the video in a nutshell, lest all the efforts that you put into the making of the video go in vain. Decide a title that is clear in meaning, compelling to watch, and concise in measure, preferably less than 60 characters.

Its advisable to do a good keyword research, to understand the keywords that are usually put up for videos of the same kind, so that your video also gets displayed when the content is searched for. You can also use google’s keyword planner for this purpose.

Description

Generally, on YouTube, the description box shows a few characters (approx.100) in a few lines. To read further, the user has to click on the “Show more” option, which will then reveal the entire information listed. So you need to be picky in putting up the first few lines of your description in a very capturing fashion, such that there will be spontaneous realization by the viewer that your video has a solution to their problem.

Once this is done, you can put a well detailed description in continuity below, using all powerful keywords along with links to your other social media accounts. This extra publicity would provide an added boost for your business.

Hashtags

Tags commit the function of associating your videos to other similar videos. Be cautious to use words related to your video only. Using random words for selfish gains may end up  in suspension of your video or even your whole channel.

Category

Categorizing your video can play a good role in how it gets discovered by the audience. If you weren’t aware of it yet, know that YouTube lets you add your video to a particular category, like Travel, Gaming, Entertainment etc.

You can do this by first uploading the video, and then choosing a suitable category for your video from the “Advanced Setting” option.

Thumbnail

Thumbnail is the little image beside your video title, hence another factor that plays a role equal to that of the title. Although YouTube suggests some thumbnail images, history has shown a better ratio of success for custom made thumbnails. Choose an image of good quality, resolution and size, that represents your video in a single shot.

Closed Captions

This is an oft forgotten and overlooked factor, which in contrast provides a lot of scope for optimizing your videos. Subtitles and Closed Captions make the task of viewing easier for the audience. But on the other hand, it provides you yet another opportunity to add and highlight relevant keywords. You can add these captions in any preferred language, by uploading supported full transcript (to be timed by YouTube) or timed subtitles file, by clicking on the “YouTube Studio” option.

End Screens

This will direct viewers to other videos from your channel and encourage them to subscribe to your channel. They also help in the promotion of external links and also keep the audience engaged in your content. You can find the option to add an end screen in YouTube Studio.

End on a strong “Call to Action” (CTA)

This is a marketing term used for advertisement and trade. Using these, you can guide the viewer to what you would like them to watch next, ask them to subscribe, turn on notifications and suggest another entertaining video of interest to them. 

Optimize your videos for Mobile viewing

Majority of the videos are watched using a Mobile. So customize your videos such that they are mobile friendly in terms of screen size, clarity and quality.

Shorten your videos as much as possible

Videos that are too long won’t be preferred by the viewers. This happens when there is unnecessary content in the video that is irrelevant to the topic or too many repetitions. According to studies, videos of 2 minutes duration have been getting the most number of views. Try to portray the content in a very crisp manner. Be precise, engaging and conversational. 

The Indian YouTube channel “Sanam” that is well known for their originals and renditions of old Bollywood songs, today has a subscriber count of 6.95 Millions and each of their videos, usually 3 to 5 minutes long, gain 2.4 Million to 4.5 Million views easily.

Channels like “5-minute recipes” always upload videos in the range of 6 to 10 minutes. Although the channel has a subscriber count of around 5 million only, a lot of their videos manage to get views of above 100 million.

Feature the video on your YouTube page

Once you have uploaded your video to YouTube, remember to feature it on the front page. When a viewer visits your channel, the latest video should be the first one on display. It not only brings attention to the video, but also shines light on how organized and updated your channel is. 

Add a  pop-up on your website

Using your other social media handles to promote your YouTube videos is a smart way of marketing too. When people visit your website, a pop up about your YouTube video there might trigger their curiosity and interest, and help add views to your video. Since you are highlighting the video, it’ll set an impression of your self confidence and creativity.

Make use of Social Bookmarks

There are certain Social Bookmarking websites (eg:StumbleUpon) which will help you increase your views when you submit your videos to them. Doing this also improves your video’s search efficiency. You can submit your own videos, but also remember to post others’ content, so that people viewing those videos also access your profile. This will also seem like a healthy marketing strategy, rather than one where you post only your content.